Helping Your Government Customers Achieve Their Missions
Selling to public sector customers (federal, state and local) is extremely complex when compared with consumers and private sector enterprises. Winning more contracts, long sales cycles, complex regulations and the sparse number of ways to connect with government buyers all combine to make this industry a challenge.
Luckily, Honeycomb Consulting has decades of experience successfully launching and growing the government business of technology, software, and professional services firms.
The goal of public sector marketing is to win and renew contracts. Sometimes that means positioning as a prime contractor, partnering with industry giants or gaining status as part of the federal government small business "set aside" program.
Luckily, Honeycomb Consulting has decades of experience successfully launching and growing the government business of technology, software, and professional services firms.
The goal of public sector marketing is to win and renew contracts. Sometimes that means positioning as a prime contractor, partnering with industry giants or gaining status as part of the federal government small business "set aside" program.